Failing Fast

In business school, one of my professors taught me something very important. He said that the difference between a winner and a loser… is that the loser hasn’t failed enough. Winning business owners, he says, seldom achieve success on the first try. I believe this to be true.

People always ask our founders how we manage innovation at Google. Newspapers and publications will print quotes and headlines like “top 10 things Google does to foster innovation”. The truth is, put quite simply: we have a very unique culture and DNA, one that has not existed before. To truly understand this, one has to actually live on the Google campus for some time. Read more