January 2012 Income Report

January Total Profit= $1286.55

AlphaCasual Productions

50% Ownership= $1294.10 profit

January Rev: $3788.20
  • 1/31/12 – $258.66 – Affiliate bootcamp sales
  • 1/31/12 – $300 – Direct Ads
  • 1/31/12 – $9.95 – Affiliate product sales
  • 1/27/12 – $250.00 – direct ads
  • 1/24/12 – $386.45 – Affiliate product sales
  • 1/20/12 – $46 – Affiliate product sales
  • 1/20/12 – $186.30 – Affiliate bootcamp sales
  • 1/18/12 – $115.07 – Clickbank
  • 1/18/12 – $133.26 – seduce with style
  • 1/4/12 – $458.26 – Affiliate product sales
  • 1/4/12 – $761.25 – Clickbank
  • 1/3/12 – $823 – CPC sales
  • 1/3/12 – $60 – Affiliate product sales

January Expenses $600

  • $400 linkbuilding
  • $100 experimental services
  • $100 hosting servers
Honeyplex
100 % Ownership = -$7.55
January Rev:
  • 1/31/2012 – $263.48 ebook sales
January Expenses=  -$255.93
  • 1/30/2012- $36.17 elance changes
  • 1/27/12 – $97 Wishlist
  • 1/1/12 – $41.65 – elance changes
  • 1/5/12 – $77.82 – elance changes
  • 1/7/12 – $3.29 – elance changes
Lessons:
  • When in doubt, look at the data. We looked at PUA Lingo conversion data for emails, ads, and optimized all email letters to speak to the user. I read and revised all of them. The redesign also helped us garner more traffic .We’re getting over 6-7k visitors per day for PUA Lingo. That’s over 300,000 visits a month! The affiliate revenue alone nets us about 2-3k per month, divided by 2.
  • Working on something part time isn’t easy while carrying a full time job. When I get back from work all I want to to do take time to relax. However, sometimes you can’t let your emotions control you. You must learn to control your emotions. After I force myself to start working, after a while, I get used to it and it even becomes fun. That way, my emotions don’t control me. I control my emotions to get what I want out of life.
  • Taxes for 2011 – we will need to report and pay income tax for AlphaCasual Productions this year. For Honeyplex, there is still a huge loss which can be written off.

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